STAY UP TO DATE WITH OUR NEWS AND BLOG

Collab Agency

STAY UP TO DATE WITH OUR NEWS AND BLOG

Collab Agency

What is Smarketing? Can Sales and Marketing Integration drive growth?

5 min read

Your sales and marketing teams both share the same goal of generating effective and sustainable growth, and yet they often work independently of one another. In fact, sometimes the relationship between sales and marketing looks less like a partnership and more like a rivalry.

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Collab Agency

Defining marketing strategy in the digital age

3 min read

The word strategy in the context of marketing is used ubiquitously by most of us. We are all prone to its overuse and indeed misuse.

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Collab Agency

The Pros and Cons of DIY Digital Marketing Vs Employing an Agency

5 min read

In recent times, businesses are starting to ask the question – should we undertake the planning and activities of digital marketing with internal and freelance resources or should we hire an external agency?

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