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Sometimes you just need a short term response that changes the business growth momentum.

When you’re choosing CRM software, you need to find something that serves the needs of both your sales and marketing teams.

In the 2020 State of the CMO report, the number one investment priority by marketing departments was stated as marketing automation, followed by CRM and then content creation. With CRM and Martech becoming such a priority, the question is, are marketers getting their value for money from this investment?

If you’ve ever gone through the process of developing a new website, you probably would have experienced the potential for a never ending round of refinements and scope extensions. While this seems like a good idea at the time, there is the inevitable frustration of scope creep and budget-blowouts that are often associated with this style of web design, which is often done without customer input. 

Messenger and Chat Apps are incredible tools that are allowing businesses to better serve customers, and ultimately make life easier. 

The growth of mobile as a platform is significant and has been well documented as its usage for accessing the internet now outperforms the desktop.

Email marketing is still the mainstay of many marketing efforts, so creating email marketing that is effective, relevant and that converts your prospects into customers, is a challenge that requires ongoing effort.

We may know that it’s crucial to be customer focussed in today’s world, but have you asked yourself - what’s your customer response time like as a business? Days? Hours? 

There are many factors that need to be considered to determine website performance.