STAY UP TO DATE WITH OUR NEWS AND BLOG

Collab Agency

STAY UP TO DATE WITH OUR NEWS AND BLOG

Collab Agency

Improving Customer Leads with a Buyer Journey

2 min read

We have seen in our previous blogs that strategy development starts with being customer-centric. 

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Collab Agency

The Importance of Customer Centric Marketing

5 min read

Dear Moleskine Diary,
As I write in you with my easy glide Bic biro pen, I reflect upon my day.

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Collab Agency

How to build B2B buyer personas

3 min read

In B2B markets, there could be anywhere between 1-6 stakeholders involved in a buying decision. In addition to this complexity, a B2B research study found that nearly 50% of buyers are now spending more time researching multiple alternatives online. So achieving B2B sales is getting tougher as each day passes!

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Collab Agency

Marketing Strategy and Execution, They’re Better Together

2 min read

Strategy and execution are not distant cousins. They should be considered together, not separately. They should coexist.

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Collab Agency

Ingredient Branding. The Secret Sauce for B2B Success

3 min read

The key to B2B branding and marketing is to think of your brand as an ingredient that makes your customer's brand more appealing to their customers. In other words... Are you the secret sauce in your customer's product 'recipe'?

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Collab Agency

Is your brand ready for the Collaborative Economy?

2 min read

The age of hyper consumption is on the decline. 

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Collab Agency

Collaborating To Create Content That Skyrockets Your Business

3 min read

Of course we think being collaborative is cool. We’re clearly better together as a collective and with a collaborative mindset anything can be achieved.

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Collab Agency

Emotional Engagement. What does it really mean?

3 min read

We know from behavioural economic research that emotional decision making plays is the key driver of sustained success. So how do we win the hearts of our prospects and customers?

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