By taking a strategic approach to content marketing, you’ll focus your effort on your target market, which will give you better returns than running a haphazard, uncoordinated approach.
Work through our template to create a laser-focused content marketing strategy for your business that won’t waste your time and marketing budget.
In this template you'll cover:
- Getting to know your own business
- Getting to know your target market
- Bringing it all together
- Running a content audit
- Setting your success metrics
- Planning your content
- Creating a content marketing calendar
- Measuring your success